The main challenge for Suara was low ad revenue owing to unfilled ad inventory and low eCPM. Additionally, they needed a website audit to find and eliminate policy violations that may be leading to low fill rates.
To resolve the issue of unfilled inventory, we onboarded Suara to our website monetization platform AdX. The website received ads from our network of demand partners, filling up their ad inventory and boosting eCPM. This also increased their monthly revenue by 40%. Besides, our team does a policy violation check daily and provides immediate resolution to all issues discovered.
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