SUCCESS STORIES | SDKX

CPM increased by 2X

Document Scanner uses banners, interstitials ad formats in their app. With GreedyGame’s NATIVE templates in SDK X, Document Scanner was easily able to integrate native ads with different sizes without designing templates for each ad.

Document Scanner

App Name

100,000+

Installs

Bengaluru

Location

SUCCESS STORIES | SDKX

Problem

The publisher was looking for a partner who could help them optimize their inventory most efficiently as the eCPMs were extremely low & had 50% unfilled impressions.

Solution

Cross format mediation on ad units helped with maximizing the CPMs for native ads. Banner ad placement has the biggest exposure in the app but fill rates were low. Using cross-format mediation between native and banner, GG increased the fills and hence the revenue for Native and Banner placement.

100%

Fill rate across all ad units

2X

The CPM for ad unit placement increased

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GreedyGame Media Pvt Ltd,
#2346, 4th floor, 17th Cross Road, 1st Sector,
HSR Layout, Bengaluru, Karnataka - 560102
support@greedygame.com
GreedyGame Media Pvt Ltd,
#2346, 4th floor, 17th Cross Road, 1st Sector,
HSR Layout, Bengaluru, Karnataka - 560102