Cricket Mazza
Ad Revenue Increased by 50%
With GreedyGame's default templates in SDK X, Cricket Mazza was able to easily integrate native ads with different sizes without designing templates for each ad. Smart Refresh on Native Ads helped maximizing their CPMs.
Cricket Mazza
Installs
1,000,000+
Location
Bengaluru
Info
A 360 degrees cricket entertainment from live score to each and every latest news updates on your fingertips. You can get various cricket match information like the scorecard, latest cricket updates, latest cricket news and updates of cricket matches.
Problem
Cricket Mazza was looking for a partner who could help them monetize their inventory most efficiently during the IPL season when their DAUs surge to about 20X.
Objective
Effective Inventory monetization during IPL season.
Result
With GreedyGame's default templates in SDK X, CM was easily able to integrate native ads with different sizes without designing templates for each ad. Smart refresh on native helped with maximizing the CPMs for native ads.
With the seamless integration of SDK X in our app, we experienced a decent increase in the ARPDAU during the IPL season.
- Cricket Mazza
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