Doubled the Ad Revenue by focusing on improving CPMs
Plan A experts analyzed Callbreak Multiplayer data to find areas of improvement in the current AdMob Setup.
TeslaTech is a game developer based out of Nepal known for its popular game ‘Callbreak Multiplayer’. It has held the #1 position on the card category in India and China for more than a year and continues to hold one of the top 3 positions in the card category even know.
They were looking for a partner who could help them rapidly design, test, and implement new strategies.
Identify new revenue sources.
On analysis a key opportunity was identified – Interstitial, as a format, contributed to more than 70% to the game’s overall revenue but the current CPMs were low.
Working with GreedyGame has been quite fruitful for our team. The first reconfiguration suggested by them has increased our interstitial ad CPM to 200%.
- Sujan Shakya, CEO - TeslaTech