Overall installations surged by 40% on a monthly basis
Problem
They aimed to launch campaigns tailored for individuals interested in purchasing VPN subscriptions.
Solutions
PubScale devised user acquisition campaigns focusing on both app installs and in-app purchases (IAPs), primarily targeting the UAE. Witnessing growth in the UAE, the company aimed to broaden its presence in additional countries. This expansion facilitated Ryn VPN in generating ad revenue and securing IAPs from diverse global regions.
Results
40%
Month-on-Month overall Installs increased
90%
Month-on-Month in In-App Purchases increased
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