Gallery wanted to monetize the app more efficiently, increase the existing eCPM and grow the revenue. Also, they were looking to do backfilling for their unsold ad inventory for an improved fill rate.
We did a core analysis of the Gallery app’s ecosystem to determine which of our solutions is a good fit for their requirement. As the outcome of the review, we deployed our SDK X- Ad revenue optimization solution into the Gallery app to improve fill rate, eCPM and overall app growth.
Increase in eCPM
Ad revenue growth
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