Imran was looking for a partner who could help them optimize their inventory most efficiently as his eCPMs were extremely low and had low conversion rates on banner units. Imran is a long time partner with GreedyGame and wanted SDKX platform to optimize further.
Rajasthani GK uses banners, interstitials ad formats in their app. With GreedyGame’s Smart refresh and floor pricing, RGK was easily able to integrateSDKX and optimize his inventory further.Smart refresh and floor pricing on ad units helped with maximizing the CPMs and in turn increasing the fill rate to 100%. Banner ad placement has the biggest exposure in the app and after optimization the cpms increased twofold.
Average revenue per daily user increased
Seamless integration helped RGK to integrate Native ads